Using Twitter to Market your Business 

Twitter is a free social networking microblogging service that enables registered users to send ‘tweets,’ or short messages of 140 characters or less. Twitter members can broadcast tweets and follow other users' tweets by using multiple platforms and devices. Twitter is nothing but it is a way to advertise your business on twitter. This is the most popular social media website and it is helpful to drive huge traffic on your website.  

Basic Points of Twitter 

Tweet:

It is a short message sent or a post shared by you on Twitter. It must be 140 characters long and can include hashtags, images, videos, and URLs. Better is first sort your URL then post on twitter. 

Retweet (RT):

Does it refer to sharing or reposting someone else?s tweet. It is simply the repetition of another user to tweet or post. By default, it begins with "RT: @username," tweet text. 

@reply:

It is used to reply to other users. It starts with @username followed by your tweet, where username is the Twitter handle of the recipient. It is saved in the replies tab of a user. 

DM (Direct Message):

It is used to send the private message to someone you are following. Only the recipient can read the direct message. 

#Hashtag: It is used to add a "Hash" sign before important keywords in your tweet. It helps your tweet get easily found by your target audience. Twitter Handle: It is your username, e.g. the text after the @ sign

SMO- Twitter :

Twitter SMO has the following 5 basic phase: 

1. To get followers for your website.

2. To retain your followers.

3. To encourage the people to interact productively.

4.Using the newest set of tools, technique, and tactics.

5.Increasing your ROI