Need of Graphic designing in Digital Marketing

In today’s competitive world everyone is heard about digital marketing. How it is important to survive in the market. But have you think that only become a digital marketer is enough to survive in market?

The answer is NO.

To become a successful Digital marketer, you also have a knowledge of Graphic Designing.

Then the next question comes into your is graphic designing plays an important role in Digital marketing?

The answer is YES.

If you don’t know how important is Graphic designing in Digital marketing? Then Don’t need to worry in this article we will explain what is graphic desgining and how it is important in Digital marketing ?

So, stay tunned. Grab these topics from this articles

1. What is Graphic Designing ?
2. Role of Graphic Designing in Digital marketing ?
3. What is the relationship between Digital Marketing and Graphic Designing?
4. Why you Should learn Graphic Designing
5. Conclusion

So, lets Start…

1.What Is Graphic Designing?

Many people think that graphic designing is only an image created  by the person. But no Graphic Designing is an Art  of designing images or visuals potraits. Graphic Designing includes all the visuals, like Symbols, icons, colors,and all the parts that contribute to make an image is graphic Designing.

Every Company invest in graphic Designing to design their landing pages. Because everyone knows that landing page plays an most crucial role to convert leads into actual paying customers. In simple language we can say that Graphics are the visual form of communication.

According to the survey the  human brain transits 90% of the visuals to be processesed. Humans can process images 60,00% faster than text. And that is why the companies never think to invest in Graphics for their marketing.

2.Role of Graphic Designing in Digital Marketing.

Graphic Designing is a most powerful art that has given to a new life to digital marketing.

As we know that digital marketing revolves around Social media and Websites. So, to market their products in these platforms you need creative ideas and that ideas can drawn into a picture only by a Graphic Designer.

If you are in the field of of Digital Marketing then you should not take graphic designing lightly.

• For Example : If you will do blogging, then you need graphics to make your blog more creative and engaging.
• Then if you will do Google ads, as we know that text works but the right combination of Graphics and text are more Impactful.
• In Social media Platforms like facebook you need graphics because these platforms are fully based on Visual content.

There is a Pshycological facts behind every Graphics. Every shape, line, colour, font describes the feeling or emotion to audience. For instance, Using right colour or right design can convert your leads into Payable Audience.

3.Relationship Between Graphic Designing and Digital marketing

Graphic designing is the breathing of Digital marketing also an key element for Digital marketing. Graphic  Designing is not creating graphics, but it is also a way to communicate with your audience.

An in marketing the most  important thing to sell your product is communication.

You very well know that the attention time on social media is just 2 sec, and the user skip the content if it is in text.so, you have to focus on graphics if you are going to promote your Product.

4.Why you Should learn Graphic Designing

From the above discussion you should learn how important is graphic Designing in Digital Marketing. So, the next question comes into your mind is whether I should Learn Graphic Designing?

Then the answer is big YES.

There are many reasons to learn Graphic Designing, if you are think to become a Digital Marketer.

1.Running an agency:

If you think you become a businessman and running an agency for Digital Marketing, then you should have acknowledge  of Graphic Designing, in agency it does not require to have praper knowledge but you should have the basic knowledge, so that if you are hire a graphic designer you can share your creative ideas and monitoring the performance, so that the graphic designer proves an asset for your company not an liability.

2.For Freelancing

The next most important aspect of Graphic designing is Freelancing. If have skills and wants to work as a freelancer after learning Digital marketing from an reputed institute, then it is very important for you to learn Graphics. As above we discuss creatives(graphics)  plays an important role in Digital marketing.

For Example : Suppose you are working as a freelancer, then your client expect that you should also run facebook ads, and you very well know that facebook ads are totally a part of graphics.

So, as a freelancer it would be important to learn Graphic Designing, so that you can fulfil the demands of you clients.

4.For getting a JOB :

If you have interest in graphics and you knows Digital marketing,  then you should definetly learn Graphic Designing.So, that you will easily get a job in any  agency, and if your designs are according to the public demand or taste then you will also bring a good ROI for your agency Clients.

Conclusion :

From the above discussion, we learn that in that Competitive world, it is very impotant to present your products to your clients on Social media, not only present but also creative graphics is important to grab the engagement & attention of customers. Not only for employees as well as for employer, for business organisation as well as for institutions everyone needs Graphic Designing to convert the leads into paying customers.

So, learn Graphic Designing and become a full fledged Digital Marketer.